Get In Touch
mail@sworup.com
WhatsApp: +977 984 190 7633
Find My Work
behance.com/sworup
linkedin.com/in/sworup

What’s in the works?
Check Projects

Projects with passion

Modern and cutting-edge approach for creating digital and connected brands,
services, and
Showcase

Selected works

Defining a unified aesthetic vision and strategic direction to ensure brand consistency and market differentiation across all touchpoints, from digital platforms and product packaging to physical retail spaces.

Brand Identity Design June 3, 2025

Octoways

Logo and brand identity design for Octoways, building a distinctive mark and a complete visual system from the ground up. The brief called for…

Show Project
Octoways

Photos of Dhulikhel — Ongoing Documentation

An ongoing personal documentation project of Dhulikhel, a small medieval Newari village on the outskirts of Kathmandu, Nepal, capturing its old town, its people,…

Show Project
Photos of Dhulikhel — Ongoing Documentation

Go Goldstar Campaign Photoshoot, Retouching & Design

Campaign photography, retouching, and design for Go Goldstar, one of Nepal’s leading footwear brands. The work combines clean product and lifestyle shots with social-media-ready…

Show Project
Go Goldstar Campaign Photoshoot, Retouching & Design

People of the Serengeti

A travel photography series capturing the people and communities of the Serengeti, Tanzania. The portraits focus on everyday life, dress, and expression, framed against…

Show Project
People of the Serengeti
Design Photography January 11, 2023

Livon Hair Mask Photoshoot

Commercial hair photography and retouching for Livon Keratin Hair Mask, capturing sleek, healthy-looking hair with clean studio lighting for advertising and social campaigns.

Show Project
Livon Hair Mask Photoshoot

Manan Aged Care & Physiotherapy Rehabilitation Center

Brand identity for Manan Aged Care & Physiotherapy Rehabilitation Center in Budhanilkantha, Kathmandu, Nepal. The identity uses a warm, human mark and a considered…

Show Project
Manan Aged Care & Physiotherapy Rehabilitation Center

Kavach Riding Gears from Nepal

Campaign photoshoot for Kavach, a Nepali riding gear brand, combining outdoor editorial photography with detailed product shots to show the gear in real riding…

Show Project
Kavach Riding Gears from Nepal

Recharge Gym, Aloft Kathmandu

A photoshoot for Recharge Gym at Aloft Kathmandu Thamel, capturing the space, equipment, and interior for marketing and social media use. The images focus…

Show Project
Recharge Gym, Aloft Kathmandu
Brand Identity Design June 3, 2025

Mustang: An Exhibition of Panoramas by Kishor Kayastha

Exhibition branding and design for Mustang, a panoramic photography exhibition by Kishor Kayastha. The identity carries across posters, invitational signage, and venue displays in…

Show Project
Mustang: An Exhibition of Panoramas by Kishor Kayastha

Cashmere Dreams

A lifestyle photoshoot for Natureknit cashmere, capturing the softness and craftsmanship of the brand’s knitwear through warm, tactile imagery for advertising and social use.

Show Project
Cashmere Dreams
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Services

Core
competence

Fifteen-plus years turning ideas into images across photography, graphic design and art direction. From national campaigns for brands like Livon Serum, Parachute Naturale, TikTok, Viver, Honda, UNDP, Yamaha, Suzuki, Natureknit to editorial and packaging work, I bring a single, consistent creative vision to every project.

AI-Driven Creative Solutions

I bridge high-end human art direction with generative AI to help brands create faster, scale assets, and maintain absolute visual quality.

–  AI-Enhanced Campaign Concepts
–  Synthetic & Hybrid Photography
–  Generative Brand Assets
–  Creative Workflow Optimization
–  AI based video production

Graphic Design, Branding & Website

Identities and visual systems built to stay consistent across every medium.

–  Brand Identity
–  Website UI/UX
–  CMS/ POS Backend
–  Event Branding & production
–  Merchandising design
–  Print & Editorial Layout
–  Social Media Marketing
–  Data backed Infographics
–  High end photo retouching

Art Direction & Photography

Defining the aesthetic vision and creative direction that ties a brand together.

–  Creative Direction
–  Campaign Concepts
–  Editorial Direction
–  Set & Shoot Styling
–  Photography
–  Product & commercial photo

Video production & Direction

Directing commercials and campaign films from first concept to final cut.

–  TVC Direction
–  Explainer & Promo Video
–  Video Editing
–  Motion Design
–  Emerging / AI Content
–  Location management for Nepal
–  Production management for Nepal
–  Fixer and shoot permits

This is how we do it

Our clients describe us as a product team which creates amazing digital experiences.

Ready to talk business? Shoot me an email.

Since 2012, we’ve built the foundation for digital excellence, launching hundreds of one-of-a-kind visual systems and robust strategies to ensure unparalleled success.

TRUST BACKED BY EXPERIENCE

Hundreds of
unique visuals & strategy projects completed.

Get In Touch

Ready to work?

Want to collaborate?

Work with me

mail@sworup.com

June 3, 2025
Octoways

Logo and brand identity design for Octoways, building a distinctive mark and a complete visual system from the ground up. The brief called for…

View Project
Photos of Dhulikhel — Ongoing Documentation

An ongoing personal documentation project of Dhulikhel, a small medieval Newari village on the outskirts of Kathmandu, Nepal, capturing its old town, its people,…

View Project
Go Goldstar Campaign Photoshoot, Retouching & Design

Campaign photography, retouching, and design for Go Goldstar, one of Nepal’s leading footwear brands. The work combines clean product and lifestyle shots with social-media-ready…

View Project
People of the Serengeti

A travel photography series capturing the people and communities of the Serengeti, Tanzania. The portraits focus on everyday life, dress, and expression, framed against…

View Project
January 11, 2023
Livon Hair Mask Photoshoot

Commercial hair photography and retouching for Livon Keratin Hair Mask, capturing sleek, healthy-looking hair with clean studio lighting for advertising and social campaigns.

View Project
Manan Aged Care & Physiotherapy Rehabilitation Center

Brand identity for Manan Aged Care & Physiotherapy Rehabilitation Center in Budhanilkantha, Kathmandu, Nepal. The identity uses a warm, human mark and a considered…

  • Strategy

    Brand Identity

  • Design

    Logo, Typography, Visual System

  • Client

    Manan Aged Care & Physiotherapy Rehabilitation Center

  • Tools

    Photoshop, Illustrator

  • Creative Fields

    Art Direction, Branding, Graphic Design, Logo Design

  • Tags

    Brand Identity, Graphic Design, Healthcare Branding

View Project
Kavach Riding Gears from Nepal

Campaign photoshoot for Kavach, a Nepali riding gear brand, combining outdoor editorial photography with detailed product shots to show the gear in real riding…

View Project
Recharge Gym, Aloft Kathmandu

A photoshoot for Recharge Gym at Aloft Kathmandu Thamel, capturing the space, equipment, and interior for marketing and social media use. The images focus…

View Project
June 3, 2025
Mustang: An Exhibition of Panoramas by Kishor Kayastha

Exhibition branding and design for Mustang, a panoramic photography exhibition by Kishor Kayastha. The identity carries across posters, invitational signage, and venue displays in…

View Project
Cashmere Dreams

A lifestyle photoshoot for Natureknit cashmere, capturing the softness and craftsmanship of the brand’s knitwear through warm, tactile imagery for advertising and social use.

View Project
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