Get In Touch
mail@sworup.com
WhatsApp: +977 984 190 7633
Find My Work
behance.com/sworup
linkedin.com/in/sworup

What’s in the works?
Check Projects

Projects with passion

Modern and cutting-edge approach for creating digital and connected brands,
services, and
Showcase

Selected works

Defining a unified aesthetic vision and strategic direction to ensure brand consistency and market differentiation across all touchpoints, from digital platforms and product packaging to physical retail spaces.

Session with the Chef

An impromptu portrait session with Executive Chef Rajeev Shrestha at Aloft Kathmandu, capturing candid, behind-the-scenes moments in the kitchen with natural light and a…

Show Project
Session with the Chef

Cashmere Dreams

A lifestyle photoshoot for Natureknit cashmere, capturing the softness and craftsmanship of the brand’s knitwear through warm, tactile imagery for advertising and social use.

Show Project
Cashmere Dreams
Design April 21, 2022

Poster for Film Southasia 2022

Campaign identity and poster design for Film Southasia, a documentary film festival, capturing its scale across South Asian countries and film entries.

Show Project
Poster for Film Southasia 2022

Tales of the Serengeti

A wildlife photography series shot in the Serengeti, Tanzania, documenting the region’s landscape and animal life. The series moves between wide, atmospheric plains and…

Show Project
Tales of the Serengeti

Chef Santosh Shah

Campaign photoshoot of MasterChef UK winner Chef Santosh Shah for Nutriplus cooking oil, capturing confident portrait and lifestyle imagery for advertising use.

Show Project
Chef Santosh Shah
Brand Identity Design February 19, 2024

Shahnoor Branding

Visual identity and packaging design for Shahnoor, a fine jewellery label, spanning logo, engraved tags, and branded shopping bags.

Show Project
Shahnoor Branding

Catch Masala Photography

Commercial photography and retouching for Catch Masala, combining chef portraits with polished, advertising-ready product shots. The set balances rich, appetising colour and texture with…

Show Project
Catch Masala Photography

Livon Frizz Free Serum Photoshoot

Product photography and retouching for Livon Frizz Free Serum, creating clean, advertising-ready hair care imagery for the Nepali market. The set balances polished product…

Show Project
Livon Frizz Free Serum Photoshoot

Photos of Dhulikhel — Ongoing Documentation

An ongoing personal documentation project of Dhulikhel, a small medieval Newari village on the outskirts of Kathmandu, Nepal, capturing its old town, its people,…

Show Project
Photos of Dhulikhel — Ongoing Documentation
Brand Identity Design June 3, 2025

Mustang: An Exhibition of Panoramas by Kishor Kayastha

Exhibition branding and design for Mustang, a panoramic photography exhibition by Kishor Kayastha. The identity carries across posters, invitational signage, and venue displays in…

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Mustang: An Exhibition of Panoramas by Kishor Kayastha
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Services

Core
competence

Fifteen-plus years turning ideas into images across photography, graphic design and art direction. From national campaigns for brands like Livon Serum, Parachute Naturale, TikTok, Viver, Honda, UNDP, Yamaha, Suzuki, Natureknit to editorial and packaging work, I bring a single, consistent creative vision to every project.

AI-Driven Creative Solutions

I bridge high-end human art direction with generative AI to help brands create faster, scale assets, and maintain absolute visual quality.

–  AI-Enhanced Campaign Concepts
–  Synthetic & Hybrid Photography
–  Generative Brand Assets
–  Creative Workflow Optimization

Graphic Design, Branding & Photography

Identities and visual systems built to stay consistent across every medium.

–  Brand Identity
–  Logo & Marks
–  Print & Editorial Layout
–  Packaging and mockup
–  Data backed Infographics
–  Product & commercial photo

Art Direction

Defining the aesthetic vision and creative direction that ties a brand together.

–  Creative Direction
–  Campaign Concepts
–  Editorial Direction
–  Set & Shoot Styling
–  Team Leadership

Video production & Direction

Directing commercials and campaign films from first concept to final cut.

–  TVC Direction
–  Explainer & Promo Video
–  Video Editing
–  Motion Design
–  Emerging / AI Content
–  Location management for Nepal
–  Production management for Nepal
–  Fixer and shoot permits

This is how we do it

Our clients describe us as a product team which creates amazing digital experiences.

Ready to talk business? Shoot me an email.

Since 2012, we’ve built the foundation for digital excellence, launching hundreds of one-of-a-kind visual systems and robust strategies to ensure unparalleled success.

TRUST BACKED BY EXPERIENCE

Hundreds of
unique visuals & strategy projects completed.

Get In Touch

Ready to work?

Want to collaborate?

Work with me

mail@sworup.com

Want project pricing?

Project quotes

mail@sworup.com

Session with the Chef

An impromptu portrait session with Executive Chef Rajeev Shrestha at Aloft Kathmandu, capturing candid, behind-the-scenes moments in the kitchen with natural light and a…

  • Strategy

    Editorial Photography

  • Design

    Portrait Photography

  • Client

    Aloft Kathmandu

  • Creative Fields

    Photography

View Project
Cashmere Dreams

A lifestyle photoshoot for Natureknit cashmere, capturing the softness and craftsmanship of the brand’s knitwear through warm, tactile imagery for advertising and social use.

  • Strategy

    Commercial Photography

  • Design

    Lifestyle & Product Photography

  • Client

    Natureknit

  • Creative Fields

    Photography, Advertising

View Project
April 21, 2022
Poster for Film Southasia 2022

Campaign identity and poster design for Film Southasia, a documentary film festival, capturing its scale across South Asian countries and film entries.

View Project
Tales of the Serengeti

A wildlife photography series shot in the Serengeti, Tanzania, documenting the region’s landscape and animal life. The series moves between wide, atmospheric plains and…

  • Strategy

    Wildlife Photography

  • Design

    Photography

  • Client

    Personal Project

  • Creative Fields

    Photography, Wildlife, Tanzania

View Project
Chef Santosh Shah

Campaign photoshoot of MasterChef UK winner Chef Santosh Shah for Nutriplus cooking oil, capturing confident portrait and lifestyle imagery for advertising use.

  • Strategy

    Advertising Campaign

  • Design

    Portrait & Lifestyle Photography

  • Client

    Nutriplus

  • Creative Fields

    Photography, Advertising

View Project
February 19, 2024
Shahnoor Branding

Visual identity and packaging design for Shahnoor, a fine jewellery label, spanning logo, engraved tags, and branded shopping bags.

View Project
Catch Masala Photography

Commercial photography and retouching for Catch Masala, combining chef portraits with polished, advertising-ready product shots. The set balances rich, appetising colour and texture with…

  • Strategy

    Commercial Photography

  • Design

    Product & Portrait Photography, Retouching

  • Client

    Catch Masala

  • Tools

    Photoshop, Sony Camera

  • Creative Fields

    Advertising, Photography, Commercial Photography

View Project
Livon Frizz Free Serum Photoshoot

Product photography and retouching for Livon Frizz Free Serum, creating clean, advertising-ready hair care imagery for the Nepali market. The set balances polished product…

  • Strategy

    Commercial Photography

  • Design

    Product Photography, Retouching

  • Client

    Livon

  • Creative Fields

    Graphic Design, Photography, Advertising

View Project
Photos of Dhulikhel — Ongoing Documentation

An ongoing personal documentation project of Dhulikhel, a small medieval Newari village on the outskirts of Kathmandu, Nepal, capturing its old town, its people,…

  • Strategy

    Documentary Photography

  • Design

    Photojournalism

  • Client

    Personal Project

  • Creative Fields

    Photography, Photojournalism, Documentary

View Project
June 3, 2025
Mustang: An Exhibition of Panoramas by Kishor Kayastha

Exhibition branding and design for Mustang, a panoramic photography exhibition by Kishor Kayastha. The identity carries across posters, invitational signage, and venue displays in…

  • Strategy

    Exhibition Branding

  • Design

    Print Design, Layout

  • Client

    Kishor Kayastha

  • Tools

    Photoshop, Illustrator, InDesign

  • Creative Fields

    Graphic Design, Branding, Visual Identity

View Project